The Reason AI Is Not Delivering Is Not the Tools. It's Everything Around Them. And Research Is No Exception.
AI-moderated Research is a Modality Now. Stop Arguing About What to Call It. It Doesn't Need Your Approval. It Needs a Framework.
On the Concept of the "Frame": A Definition and Some Thoughts on Operationalization
Question: Is Aaru actually proving that synthetic research can predict human behavior and replace real user research?
AI-Enabled UXR Teams Are Not Just Faster Old Teams